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Party planning tips
By on October 14, 2010
Orange Exchange business magazine (www.orangeexchange.co.uk) asked S&F’s Director and event guru, Juliette Thomas, to advise its readers how to host a perfect celebration to boost their business. So from under a pile of venue spreadsheets, theming ideas and Christmas party updates for her clients, she retrieved her laptop and sent the magazine her top tips. Here’s what she had to say…
‘If you’re going to throw a party, make it a good one! Your guests’ experience will leave them with positive lasting memories of your company and brand.
Understanding the aim of your event will provide a way to allocate budget and just as importantly measure its success. Don’t be afraid to negotiate with suppliers – like the venue and caterer – on both cost and service that they offer. And at the event itself, a friendly welcome, making it easy for guests and ensuring that they feel looked after are vital elements that don’t cost a penny.
Successful events are all about the details. Walk through the event in your mind’s eye and leave nothing to chance – think about where guests will hang their coats and how to avoid queues for the ladies’!
Take time to reveal the event to your guests – don’t give everything away at once. And, offering a keepsake when they leave will act as a positive reminder long after the hangover has worn off.
Hiring an event planner may seem extravagant, but at Spark & Fuse we know it’s an efficient use of time and budget. An event planner will advise, create, negotiate and plan on your behalf leaving you free to concentrate on what you do best – run your business.’
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